How Sunset Studio Helped Peerpod Build a Custom LMS That Developers Said Wasn’t Possible

“Working with Shenal has been the best investment in my business. Her expertise has given me immense confidence in what Peerpod can achieve, even with a lean team.”

Carl Martin

Founder & CEO, Peerpod

Carl Martin

Founder & CEO, Peerpod

Carl Martin

Founder & CEO, Peerpod

The Vision

Peerpod is a performance enablement company delivering experiential learning programmes for high-growth, venture-backed teams. Founder Carl Martin had a bold vision: a flexible, powerful platform that could deliver highly tailored learning journeys, powered by a growing library of 100+ unique sessions.

But most LMS tools were rigid. They didn’t support modular content delivery, rich learner journeys, or client-level insights. Carl was looking for a system that was lean, adaptable, and genuinely reflective of Peerpod’s unique learning methodology—something that could be thoughtfully engineered to deliver flexibility, speed, and long-term scalability.

The Problem

Peerpod’s early platforms (Circle, Google Sheets) quickly became operational bottlenecks:

  • Each new programme required manual setup and extensive admin time

  • There was no easy way to customise learning journeys or track real-time engagement

  • A key element of Peerpod’s methodology—timely “nudges” before and after each session—couldn’t be automated

Carl reached out to multiple developers to scope the project. Every one of them hit a wall trying to build the nudge logic. Most told him it wasn’t feasible.


Our Approach

That’s where Sunset Studio came in.

We approached the project from both a technical and operational lens—understanding not just what needed to be built, but how Peerpod works, thinks, and scales. Our no-code stack of choice: Airtable, Softr, and Zapier.

Together, we designed and launched a platform that:

  • Turns 3 key inputs (start date, cadence, number of sessions) into a fully structured programme with automated session generation and scheduling

  • Sends 423+ dynamic nudges in one programme alone, personalised by session and cadence, without any manual intervention

  • Powers real-time dashboards for learners, facilitators, and clients—each with a unique view of progress, engagement, and outcomes

  • Tracks attendance automatically via Zoom and visualises learner impact via pre/post assessments


What We Built

Smart Programme Builder

  • Generates all sessions and cohorts with the click of a button

  • Schedules sessions automatically based on start date + cadence

Automated Nudges

  • Custom pre/post-session emails, sent based on programme logic

  • 0 manual effort; scalable to any number of cohorts

Client Dashboards

  • Credit tracking, session progress, attendance stats

  • Visual insights into learner development

Impact Assessments

  • Pre/post surveys from learners and their managers

  • Visualised data that clients use to make future programming decisions

Learner Experience

  • Dynamic interface showing only what’s relevant—no overwhelm, no distractions

  • Secure access via magic links


The Results

🚀 50+ programmes delivered
👩‍💻 300+ learners supported
🕒 8+ hours saved per month in admin
📈 NPS increased from +70 to +85
💬 0 manual nudges — 100% automated with business logic